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WINNER
Global Digital Excellence Awards 2026

GDEA 2026 Winner: Standout B2C PPC
Campaign of the Year

Thank you, IKEA Thailand, for your trust. This PPC campaign delivered 10.42x ROAS and 43.5% growth on a 19.4% budget increase, and was named Winner at the Global Digital Excellence Awards 2026.

Global Digital Excellence Awards 2026 Winner badge
Global Digital Excellence Awards 2026 Silver award banner

GDEA 2026

1 Winner + 2 Silver

Program

Global Digital Excellence Awards

Organized by Don't Panic Events

Year

2026

Announced October 22, 2026

Award

Winner

Sponsored by OmniAI

Service

Paid Media (PPC)

Client

IKEA Thailand

RESULTS

Results of the Award-Winning Campaign

10.42x

ROAS

Return on ad spend

+43.5%

Growth

+19.4%

Budget increase

Source of figures: the official entry title, “How IKEA Thailand Generated 10.42x ROAS with 43.5% growth on a 19.4% Budget Increase” · See the winners list on the organizer’s website ↗

Other Awards from GDEA 2026

SILVER
Global Digital Excellence Awards 2026 Silver badge

Standout Integrated B2C Campaign of the Year

With IKEA Thailand · Sponsored by PIMENTO

SILVER
Global Digital Excellence Awards 2026 Silver badge

Standout ROI Campaign of the Year

With IKEA Thailand

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